How Andy turned a marketing job into a career at Greene King

Meet Andy 

Having graduated from the University of Portsmouth with a Marketing degree, plus a placement year working in Brand Management, Andy was ready to step up to his next challenge.

He joined Greene King on an eight-week contract straight out of uni where he realised his passion for working in the food and beverage sector.

Andy's journey at Greene King has been a true adventure, with roles ranging from Marketing Executive to Digital Communications Manager and even Head of Digital. 

But his career path has been anything but predictable.

You’ll be hard-pressed to find a career journey as exciting and impressive as Andy’s. Let’s dive into how he turned a marketing job into a career: 

TELL US ABOUT YOUR CAREER SO FAR AND HOW YOU GOT HERE

• After initially joining Greene King as a Marketing Executive on an 8-week contract, I returned for a permanent position and transitioned to an E-Commerce Executive role due to my interest in digital. 
• With the company restructuring, I became part of the newly formed Digital team. Progressing to Digital Communications Manager, I gained my first taste of management, overseeing website content, social media, and email marketing campaigns. 
• Following Greene King's acquisition of Spirit and subsequent expansion, I was promoted to Head of Digital at the age of 28, where I faced a steep learning curve but embraced the opportunity to manage a growing team and expanded responsibilities. 
• Although I later ventured into my own digital consultancy, I ultimately returned to Greene King as Head of Digital Product & UX, where I continue to lead digital initiatives and user experience strategies.

WHAT BROUGHT YOU BACK TO GREENE KING?

Whilst I appreciated my time working with companies in other sectors, I realised how much I loved hospitality. 

I find it easy to be passionate about food and drink - it’s one of the things I enjoy most in life. 

I was really impressed with the new leadership team and the direction Greene King was going in. Also, it was incredibly exciting to hear how much was being invested into Digital.

WHAT DO YOU ENJOY MOST ABOUT YOUR JOB?

• The Sector. I love the job because it’s so easy to be passionate about it. Hospitality in general is a really fun sector to work in.
• The People. We have a great team and a great culture, and I thoroughly enjoy working with them every day.
• The Work. There are lots of very exciting projects I’m currently working on, like our app project and web project. It’s incredibly interesting and exciting. Very exciting.

WHAT'S BEEN THE MOST REWARDING CAREER MOMENT AT GREENE KING?

Progression. The digital ‘Product’ function didn’t exist until I was given my current role and tasked with creating the function. 

It’s grown significantly and we have a lot of focus and investment from the business. 

WHAT'S THE NUMBER ONE REASON PEOPLE SHOULD BRING THEIR CAREERS HERE?

Digital at Greene King is a really exciting place to be. We have received significant investment from the leadership team.

• We’re rebuilding our websites on a market-leading digital experience platform.
• We’re rolling out new booking experiences to all of our pubs.
• We’re redeveloping our app and developing a new app strategy which will then allow us to turn our attention to loyalty and customer engagement.

START YOUR OWN MARKETING CAREER ADVENTURE AT GREENE KING

Has Andy’s story got you excited to learn more about what path you could carve out? 

From Apprenticeship opportunities to junior product owners and digital data analysts to marketing managers, we've got a journey waiting for you.

Explore marketing and digital jobs at Greene King. 

Or, find out more about the other roles you could find yourself working in at our head office.

FAQs about marketing jobs at Greene King 

What is a marketing job? 

In the bustling world of Greene King, a marketing job isn't just about selling products; it's about creating experiences and spreading joy. 

It's about understanding our customers' needs and desires and crafting compelling stories that resonate with them. 

From developing innovative campaigns to nurturing brand loyalty, our marketing team is the creative force behind our success. 

How to get a job in marketing 

Landing a job in marketing requires a blend of creativity, strategic thinking, and a passion for making a difference. 

One way to hone your marketing skills is by showcasing your creativity and enthusiasm through a standout CV and portfolio that can catch the eye of recruiters. 

Remember, we are looking for people who would be a right fit for our teams and culture so if you don’t tick every box in a job description, don’t hesitate to apply!