How to be a Great General Manager: Key Insights and Traits

WHAT IS A GENERAL MANAGER? 

General Managers keep teams moving in the right direction by ensuring everything runs smoothly, from their teams to day-to-day operations. 

In a role as a General Manager, you’ll have the freedom to succeed and build a business to be proud of whilst creating a warm welcome for your customers. From the moment you step through the door, you’ll lead by example, ensuring our customers and teams have a great time. 

At Greene King, we’re looking for General Managers passionate about pouring happiness into lives. Here’s a guide on how to be a great General Manager and deliver unforgettable experiences: 

WHERE DO GENERAL MANAGERS FIT INTO OUR BUSINESS? 

So, you're wondering where General Managers fit into the whole business puzzle, right? 

General Managers inspire and lead teams by example and brew great pub experiences. 

And, of course, they aren’t alone in achieving this. Assistant General Managers support them every step of the way. 

At Greene King, our General Managers report to Area Managers who offer direction, coaching, and guidance. They maximise our potential to delight even more customers and serve as a hub of local activity. 

WHY ARE GENERAL MANAGERS IMPORTANT TO THE SUCCESS OF A BUSINESS? 

General Managers are the heart and soul of our pubs and restaurants, as they play a key role in growing our pub sales to new heights. 

We understand they’ve risen up the ranks and have many valuable experiences we can learn from. That’s why our General Managers have the opportunity to experiment with creative new ideas to build a business to be proud of. 

Not only that, General Managers bring our brand to life through their team. They lead by example in everything they do, which is the secret to how our teams can deliver amazing customer experiences. 

Customers are at the heart of Greene King, so when our General Managers recruit and develop their teams, they’ll equip new team members with the knowledge they need to delight our customers. 

HOW TO BE A GREAT GENERAL MANAGER

You must bring a mixed bag of personal qualities to shine as a General Manager. 

This one’s a big one for us at Greene King - knowing how to lead, inspire, and rally your team. You set the tone, and we pride ourselves on being a welcoming place for people to be happy, laugh, be themselves, and relax. 

General Managers are the bridges that connect different departments, so you’ll be able to get your ideas across and understand others. 

We’re working hard to make Everyday Inclusion a reality for all our people every day. This means you’ll be working with lots of different personalities, and having solid people skills will help you navigate these waters like a pro. 

As a General Manager, you aren’t just running the show. 

You are shaping our culture, inspiring those around you, and achieving success for your pub or restaurant. 

UNLEASH YOUR LEADERSHIP POTENTIAL AS A GENERAL MANAGER 

Bring your passion for community, people, and customer service to Greene King and create a welcoming space for locals to enjoy, relax, and have fun. 

Embrace tradition, lead your community, make a real impact, and lead your team to success as a General Manager. 

Apply to our General Manager jobs at Greene King today.