Drinks Category Manager

As a Drinks Category Manager, our field based opportunity is all about providing category-based insight and data to our marketing, commercial and operations teams that supports our divisional approach to maximising our drinks performance.  This will include ownership of our pricing and promotional strategy for packaged drinks.  The role will also be responsible for performance analysis including post event reviews.

Join us at Greene King the country's leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. We have something special, deeply rooted in our 220-year brewing and pub history, creating the business we are proudly known for today. Still today our 39,000 strong team are the guardians of what’s wholly British, the pub experience. 

We’re all about rewarding our team’s hard work, that’s why…

You’ll receive a competitive salary, bonus, company car/ or car cash allowance, pension contribution as well as:

• The chance to further your career across our well-known brands – as one of the industry's top apprenticeship providers, we can provide training and development at each level of your career. 
• Discount of 33% for you and 15% for your loved ones on all of our brands – so you enjoy your favourite food and drink at a discount.
• Free employee assistance program – mental health, well-being, financial, and legal support because you matter!
• Discount of 50% for you and 25% for your loved ones at our Greene King Inns and hotels. – so you can enjoy a weekend away without breaking the bank.
• Refer a friend – who do you know who could be interested in a new role? When they are placed, you could receive £1,500 for referring them!
• Wagestream – access your wage before payday for when life happens.
• Retail discounts – Receive up to 30% off at Superdrug, exclusive discounts with three mobile along with many more…

Your role as Drinks Category Manager... 

• Providing periodic analysis of our performance by key drinks category and recommend key actions to outperform the market and our key competitors.
• Identify specific distribution opportunities to enhance volume and profit for both PP and the tenant, liaising with suppliers for additional support to aid growth
• Liaise with the central functions to provide regular updates of market performance around areas such as pricing to then provide regular updates to our operations teams as well as partners.
• Manage the range review process including NPD and delists as well as the administrative elements that includes management of buying panels
• Work with pub segment analysis to design relevant range recommendations for each segment
• Work with PP finance teams to ensure BDMs have effective tools to support drinks growth conversations with tenants
• Work directly with Operations teams to deliver improvement in drinks category performance and income.
• Review and own ongoing approach to pricing across wines, spirits and minerals to maximise sales from non-tied tenants

What you’ll bring…  

• A strong team player who can successfully work across the business and key suppliers
• The ability to organise, prioritise and maximise your multiple objectives and workloads
• Highly commercial and results driven with a strong eye for innovation, you will have proven category management skills
• Strong and compelling communication skills
• Excellent planning and management skills to ensure you can see projects from creation through to implementation, delivered right first time
• High level of IT literacy and analytical skills with strong ability to interpret data into performance insights and strategy / actions
• Proven success in driving growth through implementing a consumer led category strategy

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