Marketing Executive - Sport

As a Marketing Executive in our sport team, you will support the central sport team to deliver campaigns to support all sport activity across our managed pubs estate.

Reporting to the marketing manager, you will be support the team in the creation, delivery and management of assets, campaigns and social content. Day to day life will involve working with a wide variety of internal and external stakeholders, contributing to and coordinating collaboration across a variety of activities with a mission to deliver highly engaging sport content and drive us to be the leading sport experience in the market.

Join us at Greene King the country's leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. We have something special, deeply rooted in our 220-year brewing and pub history, creating the business we are proudly known for today. Still today our 39,000 strong team are the guardians of what’s wholly British, the pub experience.  

12 MONTH FTC 

Your role as Marketing Executive - Sport 

• Support the brand marketing output of Greene King Sport across sport pubs and the wider business
• delivery and execution of sport marketing campaigns – tournament and BAU
• Support the management of campaigns through paid media, PR and events
• Work with our social team and agency to deliver excellent sport content across our social platforms.
• Lead improvement to sport CRM
• Lead improvement to sport web provision including blog
• Support work underway across sport customer journey optimization 
• Copy lead for all BAU sport marketing collateral
• Lead on in pub marketing of sport campaigns
• Marketing management of Greene King Sport app including all campaign set up and reporting
•  Digital platform brand marketing – across all platforms

What you'll bring ......

• Previous experience of working within a large organisation, with exposure to multiple brands and formats 
• Ability to use consumer insight and commercial data to support the development of compelling marketing campaigns
• Experience supporting on shoots and events for sport creating and delivering content across digital channels
• Excellent communication and influencing skills coupled with the ability to impact across a variety of stakeholders including external agencies and partners
• Previous experience in performance analysis support and reporting of campaigns and marketing delivery
• Able to generate content and contribute to constructive criticism across a variety of creative output and media.
• able to support on the creation of content for all social platforms
• Experience in a sport marketing role is preferred, although not essential. 

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