Company Description
We are looking for an energetic and driven Marketing Manager to join our Marketing team and help shape our brand activity and communications in 2023 and beyond. Hungry Horse is Greene King’s biggest brand with circa 250 pubs across the UK, we are on a mission to make Hungry Horse the leader in the UK pub restaurant market.
Join us at Greene King the country's leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. We have something special, deeply rooted in our 220-year brewing and pub history, creating the business we are proudly known for today. Still today our 39,000 strong team are the guardians of what’s wholly British, the pub experience.
Please note this is a 9 month contract. We have an agile working policy, you will 50% of the time from our Burton on Trent office or a Greene King pub, and work 50% of the time from home.
Additional Information
In reward for your hard work, you will receive...
You will receive a competitive salary, pension contribution as well as:
- Car – select between a company car or a cash alternative!
- Agile working policy - 50% working within our Burton on Trent office or pubs and 50% working from home
- 33 days Holiday – With the opportunity to buy an additional 5 days!
- Discount of 33% for you and 15% for your loved ones on all of our brands – so you enjoy your favourite food and drink at a discount.
- Discount of 50% for you and 25% for your loved ones at our Greene King Inns and hotels. – so, you can enjoy a weekend away without breaking the bank
- Discounted Dental & Health Insurance
- Life Assurance – Up to 4 times your salary!
- Free employee assistance program – Mental Health, well-being, Financial, and Legal support because you matter!
- Refer a friend – who do you know who could be interested in a new role? When they are placed, you could receive up to £1,500 for referring them!
- Retail discounts – Receive up to 30% of at Superdrug, exclusive discounts with three mobile along with many more…
- The chance to further your career across our well-known brands – As one of the industry's top apprenticeship providers, we can provide training and development at each level of your career.
Job Description
Your role as a Marketing Manager
- Be the voice of the Hungry Horse customer using their behaviour, insights and key market trends to influence the marketing strategy.
- Develop and execute the Hungry Horse annual marketing plan and deliver the brand promotional and activity plan.
- Develop and deliver the communication strategy – making Hungry Horse the standout brand within the sector through brilliant and engaging activity.
- Be responsible for food menu and drinks range development, highlighting opportunities and working with Food Development and Drinks Category teams to ensure Hungry Horse has the best offer possible.
- Collaborate with internal teams, including the Digital Teams to deliver transformational ways of communicating with our customers, and the Operational teams to ensure delivery of the activity plan and gold standard execution in pub.
What you’ll bring…
- Experience as a Marketing Manager or Senior Marketing Executive, ideally with hospitality experience either head office or operational.
- Experience of developing branded marketing plans for short- and medium-term activity.
- Experience of briefing and working alongside agencies to deliver activations and campaigns.
- A genuine passion for guest experience within hospitality and a people first mentality – ability to influence and engage stakeholders in Hungry Horse’s marketing activity.
- A flexible approach with calmness to change priority and direction when required within a very fluid world.
- Comfortable working with financial and research data with the ability to see trends and opportunities.
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